Chad Matejec

Underscore

Digital Marketing Strategy and Website Development

Over 20 Years of Digital Marketing Experience

Chad Matejec

Digital Marketing Strategist since 1998

Digital Marketology – Oklahoma State University

Target, Focus, Engage, Analyze, Review, Adapt, Repeat….

An accomplished and forward-thinking digital marketing specialist with established capabilities in lead generation and demand generation driven by analytics, market research, data analysis, audience research, social listening, and digital marketing strategy. As a creative problem solver, I assess the situations and develop solutions to secure the achievement of corporate objectives. Expert in building top-producing sales teams through strategic marketing, strong project execution, tactical sales, and key account management. Leverages outstanding interpersonal skills to build and maintain strong business relationships. A skilled leader who possesses a proven track record of providing the insightful vision for growth.

SPECIALTIES
• Digital Marketing | Digital Marketing Strategy
• Lead Generation | Lead Management | Lead Nurturing
• Market Research | Data Repository
• Google Analytics | Data Analytics | Predictive Analytics
• Content Marketing Strategy | Content Creation
• Data Management | Data Mining | Data Analysis
• Data Driven Email Marketing | Responsive Email Design
• Sales Enablement | Sales & Marketing Alignment
• Social Media Marketing | Social Media Analytics
• SEM | SEO | Google Adwords | Pay-per-click | Retargeting
• CRM Administration
• Customer Experience
• Business Development
• Sales Training | Coaching

Contact Information:

 

  Phone:  (918) 260-6162          Email:  Chad@Matejec.com          Location:  Tulsa, Oklahoma

 

CEO and Founder

Company Name:  Digital Marketology

Dates Employed:  Nov 2014 – Present

LocationTulsa, Oklahoma Area

Consultant with over 18 years of solid digital marketing and analytics experience having offered Internet Marketing services to both Business to Consumer (B2C) and Business to Business (B2B) companies of all sizes and a variety of industries. I work with start-ups, established businesses, non-profits, and for-profits.

Specializing in marketing and marketing automation services to small to mid-size companies to execute an integrated marketing approach to grow clients online and offline presence.

Generate traffic, site activity and conversions with appropriate cost effectiveness for your business. I can help you launch, optimize, manage, track, analyze or simply advise you on various digital marketing strategies.

Digital Marketing and E-Commerce Director

Company Name:  Eldorado Motors Auto Group

Dates Employed:  Jul 2009 – Nov 2014

Location: Oklahoma City, Oklahoma Area

Developed marketing strategies while worked in conjunction with managers and sales professionals at 8 auto dealerships in Oklahoma City, Tulsa, and San Antonio. Established objectives and accountabilities for each dealership and implemented new approaches and methods in conducting daily business to achieve company revenue goals. Oversaw strategic growth in all markets with record total volume of over 1700 automobiles sold as a direct result of digital marketing campaigns in 2013.

• Lead all digital marketing initiatives including search engine optimization, search engine marketing, social media marketing, content marketing, email marketing, campaign landing page development, retargeting and marketing automation.

• Implemented conversion optimization testing, dynamic phone number tracking, tag management and closed-loop web analytics

• Moved all digital marketing in-house from an external agency and increased paid search leads through rigorous A/B testing and campaign optimization

• Reduced cost-per-lead metrics while increasing overall lead volumes and conversion

• Developed and Managed all CRM touch points including direct marketing, email marketing, retention strategies, and new customer acquisition initiatives

• Implemented dynamic email campaigns using product affinity data and customer segmentation profiles

CEO and Founder

Company Name:  BestofTulsa.com

Dates Employed:  Sep 1998 – Jul 2009

Location:  Tulsa, Oklahoma Area

Oklahoma’s largest and most popular website was developed by incorporating a city network of Business, News, Sports and Entertainment. Official site for Tulsa Oilers CHL, Tulsa Talons Af2, Carson Attraction Ticket Sales, Urban Tulsa Magazine, Z104.5 The Edge Radio Station. Unofficial site and working relationship with the University of Tulsa, Oral Roberts University, Tulsa Drillers Baseball, Cancer Sucks Organization, Cox Interactive, Clear Channel Radio and others.

• Pioneered many digital and social marketing techniques that are now commonplace.

• First viable local online advertising site for local businesses with both frequency and targeted local advertising.

• First local site to offer social interaction and content marketing with the integration of free local blogs, entertainment, and promotions.

• In addition to the local guide, we developed all aspects of digital marketing strategies for over 250 local businesses in and out of the Tulsa Market.

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